Just got this email from LifeHacker. They have pretty good marketing but I still see some things I’d like to improve.
Howdy from Texas! It’s Saturday but I’ve been up early getting things done. And, I wanted to give a preview of a report I’m working on right now called “How to Dominate Your Niche to Increase Software Sales”
How would your business change if you had an exhaustive list of methodical ways to generating high quality leads?
Do you ever fall into this trap:
… This is a post from 2013 from my old blog. I’m reposting it here only because it STILL gets tons of traffic. The ideas are still valid and the contest was a success …
Here’s something to emblazon on your brain: People are immensely interested in OTHER people.
The CEO leaned forward in his chair. Our food hadn’t even arrived and we were already deep into conversation.
When you discover WHO you are targeting everything becomes much more clear. I often come across software sales pages or other marketing messages that describe WHAT problem their software solves but gives hardly an inkling of WHO it solves it for and that can make a HUGE difference.