The reasons people buy haven’t changed in thousands upon thousands of years. Humans still evaluate “What’s in it for me?”
AI doesn’t change that.
Will there be changes?
Of course, but not in the very fundamentals of why people buy. So, if you’re worried about AI, don’t be.
It’s a great tool. It speeds things up. It makes things easier. But, people are still people and the still make decisions the same basic way.
Self-interest.
Create a great offer. Put it in front of people who will buy it. Make it easy to buy. Service them well.
Those are the basics and they’ll never change.
If you do that you’re safe and no technology can mess you up.
If you don’t then no amount of technology can save you.
Jason Bedunah